Violeta Đerković

Violeta Đerković, Master's degree in Sociology, Faculty of Philosophy, University of Novi Sad

Career Summary: Violeta commenced her career during her student years as a television journalist at TV Novi Sad, where she spent 10 years. She transitioned to the field of marketing and communications, becoming a private entrepreneur and leading her own company for 20 years. Since 2018, she has been the coordinator of the cultural station "Svilara," and from 2020 to the present, she holds the position of coordinator of the Network of Cultural Stations in Novi Sad.

Since 2007, she has been an activist for the cultural heritage protection organization "Almašani," whose mission is the preservation and interpretation of the cultural heritage of the oldest part of Novi Sad. Within this organization, she has been involved in projects aimed at raising awareness about the importance of cultural heritage. She is a member of the working group for the urban renewal of the Almaški district – the most complex and extensive project of this kind in Serbia, based on the valorization and interpretation of cultural heritage, the implementation of which began in 2021. She actively advocates for and develops models of collaboration between the public and civil sectors in the field of culture and cultural heritage.

She is the coordinator of the Faro Network of the Council of Europe for Serbia. Since 2019, she has coordinated the accession process of "Almašani" to the Faro Network of the Council of Europe, which brings together active local communities dedicated to preserving and interpreting their own cultural heritage. In this process, observing examples of numerous active communities across Europe, she has learned a lot about the possibilities that cultural heritage offers for the overall development of local environments, especially through the development of cultural tourism based on the authenticity that each community carries within itself.

She is also an organizer and participant in numerous domestic and international conferences in the field of cultural heritage. 

She is a member of the Creative Industries Section of the Chamber of Commerce of Vojvodina.

She is a member of the Coordination Team of the City of Novi Sad for the implementation of the city's membership project in the UNESCO Creative Cities Network, to which Novi Sad was admitted in 2023 in the field of Media Arts.